With the shift from promoting global awareness to taking individual action on environmental issues, markets are seeking new trends in consumption and directions in manufacturing.
The backstory is an increasingly important aspect of unique local products. Properly presented, the added value creates a link between producer and consumer, inspiring careful use of the product and effectively expanding sustainable consumption.
Goods are produced and consumed every day. Yet at the same time, a new cycle is emerging where the fruitful items in life are saved and adapted for other purposes.

The advent of the 100-year life has generated much interest in staying healthy in body and mind for the duration of our longer lives. And the frequency of natural disasters triggered by climate change has raised the need to reassess the cornerstone of our livelihood: the safety of cities.
With precedent and prudence unreliable in matters of personal lifestyle and city management, the desire is growing for flexibility and resilience against emergencies.
The mindful are using the latest technologies like loT and Al to enhance the resilience of people and cities, and converting them into the strength to face adversity.

Caring for oneself and leading a happy, healthy life defines the new value of today. Joy isn’t only about fine dining and luxury shopping. People are recognizing that experiences exclusive to that place and time are their ultimate source of growth and pleasure.
Emulate spiritual exercises and declutter the living space. Practice focused meditation and clear the mind and body of excess. Step away from the chaotic influx of information and spend a moment of calm and silence.
People are revisiting their inner self and dedicating time to spiritual refreshment as a skill for surviving the fast pace of contemporary life.

Right around the corner is an era in which smartphones and smart speakers will connect to everything. Technology is constantly by our side, bringing comfort and convenience to our hectic contemporary lives.
But technology that is cold and performs only mundane tasks tends to be shunned, whereas that which is friendly and charming like a mascot wins our hearts.
People who value experiences and events over material objects are gratified by technology that creates a world beyond time and space, and by the emotional landscape pervading this non-real world.
They seek the elements of human communication and warm materials within the latest technology.