Social conditions remain unstable and environmental problems are becoming more serious. Under these circumstances, we are shaping a new generation by reevaluating the impact of each individual's actions and reevaluating our environmental awareness and our own culture. Reinterpreting traditional aesthetics and elements will help us break free from stereotypes and expand new perspectives. These products will create a better future by linking with diverse services and our wellbeing as seen through our own perceptions and senses.

The world has overcome a pandemic, welcoming an age of diversity and connection.
But society now faces an increased state of unrest—such as Russia’s invasion of Ukraine and the Israel-Gaza conflict—and climate change is reaching new levels of serious concern.
No longer can we create only for the sake of creating, and instead we are expected to make judgments rooted in an awareness of the consequences of our actions.
As a result, increased momentum now propels us to reconsider environmental awareness and our national culture. Casting aside old stereotypical ways of thinking, a new generation has begun reinterpreting aesthetics and classical elements from ancient times—incorporating them into both science and design. Furthermore, we can improve our well-being and shape a better future by taking various products, that are also complete on their own, and linking them together with other products and services.

The pandemic represented a significant turning point for all of humanity, including the automobile industry, prompting a reevaluation of lifestyles and business models. As lifestyles diversified and new ways of living emerged, we deeply contemplated what is 'right' for future lifestyles and economic activities, reevaluating truly necessary elements. As a result, areas increasing in importance surfaced, such as individual health management, respect for differences, and environmental concerns. With an outlook towards new markets, it's been three years since the foundation for the next stage was built. The world is once again moving towards a renewed stage.